We finally have it, folks! Jo Jung-seok is to be a leading man in Lee Soon-shin is the Best!!! ASA! HOORAY! STOKED!!!!!
To make things even BETTER, it’s going to be at least 50 episodes and airs next Saturday, March 9 taking the place of My Daughter Seo-young. And this is only IU’s second drama and she’s rockin’ the lead role. You work it girl!
Can’t it air now? Please, please, pretty please?
Alright, I’m okay…I swear…
The drama is about a youngest daughter, Lee Soon-shin (IU) struggling to cope with the sudden death of her father. She and her mother move from a remote island (HA!) to Seoul where Soon-shin vows to work really, really hard just like any good k-drama heroine should. Her aspiration is to become a singer and on her road to stardom, she meets Shin Joon-ho (Jo Jung-seok).
I’ll give you three guesses as to what kind of leading mean he is.
Okay, you only get one.
Nevermind, you don’t even get to guess. The answer is TOO obvious.
He’s a handsome but cold, calculating CEO of an entertainment company who falls for the persistently plucky Lee Soon-shin.
Anywho, like most weekend dramas, Lee Soon-shin is the Best will focus on family issues. Soon-shin and her mother, Kim Jung-hae (Go Doo-shim), live and learn together while dealing with the sudden death of Soon-shin’s father. And, of course, it will focus on looooove. And hopefully, smoochies. I love smoochies. Especially when they involve Jo Jung-seok.
Okay, enough of that. Let me summarize all the publicity that’s come out for it and give you pretty pictures to boot.
BTS Poster Photoshoot Interviews
(The LSSITB bit starts a few seconds in.)
First Script Reading
(February 4, 2013 at the KBS Annex Building in Yeuido, Seoul.)
Script Reading Workshop
The cast of Lee Soon-shin is the Best gathered on February 8, 2013 at a resort in the Gangwon Province for some quality bonding time. Of course, like any good Korean gathering, this included post work drinking. Oh, what I wouldn’t give to drink with Jo Jung-seok…
During the gathering they read the script and bonded as a cast. I want to bond with Jo Jung-seok too…
Director Yoon Sung-shik led the gathering that took place during the Lunar New Year and made sure to intersperse work with plenty of fun and games.
Again, fun and games + Jo Jung-seok = I’M THERE!
Two Short Teasers
The first is translated, the second says the same thing, only instead of IU channeling Charlie Chaplin, she rocking the blond Marylin Monroe wig.
Shooting of Episode 1
The first scene with IU, Son Tae-young and Go Joo-won was shot on February 13. Jo Jung-seok also came to observe like the awesome sauce that he is.
“It was great to see the casts’ enthusiasm and passion. Everyone worked great together and we expect this drama will be a big success,” said an official from the set.
At the end of filming for the day, IU stated, “I was so nervous when we first started, but everyone was great and helpful and so I was able to relax. I had a wonderful time today and I look forward to working on this drama. I am doing my best, and so I really hope the viewers will enjoy the drama.”
IU and Jo Jung-seok – Video Message
(KBS2 TV new weekend drama “You’re The Best, Lee Soon Shin”. Jo Jungsuk . IU
KBS Journal ‘first issue (online)’ congratulatory message – Translated by squishy from the Soompi forum.)
IU: Hello! We are the lead actors for the new KBS weekend drama ‘You’re The Best, Lee Soon Shin’, to be broadcasted after ‘My Daughter Seoyoung’, IU…
JJS: … and Jo Jung-seok.
IU: Since 1988, KBS Journal, which has received a lot of love from viewers for over 20 years, will be publishing its first online issue!
JJS: The cover of the first issue is none other than…
JJS: *joins in the duguduguing* Both of us!
JJS: Sorry… Hurry and click to visit KBS Journal online, which is filled with interesting KBS Programs.
IU: ijournal-dot-kbs-dot-co-dot-kr. Be sure to remember the date March 4th!
JJS: On March 9th…
IU: …it’s our first broadcast…
JJS: “You’re the Best, Lee Soon Shin”… Yep yep it’s our first broadcast.
Both: Please look forward to it!
Lee Soon Shin is the Best Episode 1 Preview
(I haven’t found a translated one yet, but just enjoy the fun for now!)
Broadcast network: KBS2
Broadcast Period: 3.9.13
Air Time: Saturday and Sunday 19:55
Director: Yoon Sung-shik
Screenwriters: Jung Yoo-kyung
Korean Title: 최고다 이순신 (Choigoda Lee Soon Shin)